The latest article on Warhammer Community goes into detail on some of the new releases for the Primaris Marines and the servants of the Silent King, as well as providing an image depicting what is presumably the entirety of the new Necron range. Moreover, we saw some great additions to the pseudo-dead ranks of the Necrons. And the Primaris Marines replete with long-awaited chainswords were the icing on the cake. The battle sister praying her wounds away was very cool. The portrayal of gauss weaponry as armor- and flesh-flaying death rays was particularly creepy. Put simply, I think that GW knocked it out of the park. Let’s hope it pays off.īut let’s talk about the announcement itself. Releasing 9th edition at this time is a risk. However, GW did open up its online store at the end of last month, and from those sales figures, the bigwigs have probably predicted that even with the current state of the economy, we still want our toy soldiers. This means that fewer of GW’s customers will have reliable, consistent disposable income.
If the UK economy begins to come back to life next month, it will be a good while before the UK returns to the strong employment levels that we had before the pandemic. GW relies on its customers having a reasonable amount of disposable income in order to afford their products. If this new edition is released before, say, the end of June, GW will be releasing their flagship product in a global economy that will be just beginning to get back on its feet. This release is a big move for Games Workshop.
Well, that turned out to be more than a little wrong. In that article, I wrote the following: “While development on new products will probably continue, the likelihood of GW actually releasing a product as important as a new edition of their flagship game is unlikely.” Around a month ago I published an article discussing what 9th might look like, what changes we might expect, and when we could expect it. There is of course only one thing to talk about today: 9th edition 40k.
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